RFL showcases over 500 new products at DITF

Business Desk Published: 5 January 2026, 02:18 PM
RFL showcases over 500 new products at DITF

RFL, the country’s leading business conglomerate, is participating on a large scale at the Dhaka International Trade Fair (DITF) 2026. The group is showcasing more than 5,000 products across eight pavilions and stalls at the fair. As a special highlight, RFL is presenting over 500 new products.

The centerpiece of RFL’s exhibition is the ‘RFL Premier Pavilion’. Located on the north side of the main building of the fair, the three-storied pavilion spans 5,000 square feet and offers visitors an A-to-Z solution for everyday needs. A wide variety of products is on display, including houseware, kitchenware, toys, melamine items, stationery, and more.

RFL

Bangladesh’s leading houseware brand, RFL Houseware, is displaying more than 1,500 household products at the RFL Premier Pavilion. Several export-quality items- regularly shipped to European markets-are being showcased at the fair for the first time. These include various food containers, baskets, and water bottles. A number of new-design plastic furniture items are also displaying at the fair. Customers can enjoy discounts of up to 30 percent on selected products.

Travello Luggage and Walkar Footwear stall are located adjacent to the RFL Premier Pavilion. Walkar is showcasing nearly 50 new products with discounts of up to 60 percent, while Travello is offering discounts of up to 50 percent.

Inside the main building of the trade fair, Regal Furniture and Vision Electronics are displaying their products in two separate stalls. Regal Furniture is presenting more than 45 new furniture items featuring modern designs. Vision Electronics is showcasing over 25 new products out of its 300 displayed items. The stall also showcases RFL’s Proton mobile phones.

vision

For the first time, a dedicated stall has been set up at the fair for “Rydo” electric scooter, where eight different models are being displayed. Special discounts are also being offered on these electric scooters.

Mohammad Allama Mursed Muneem, Chief Marketing Officer at RFL Group, “We are showcasing new and high-quality products by prioritizing visitors’ interests. With special offers and discounts, customers will also enjoy a pleasant shopping experience at the fair.”

Kamruzzaman Kamal, Director (Marketing) of PRAN-RFL Group, said, “The Dhaka International Trade Fair has become a festival for people. We received an overwhelming response from visitors last year. This year, we are displaying products in line with customer demand and hope to receive a strong response from the visitors as well.”